New! How to Get Record Attendance at Your Next Event: 7 Proven Strategies that Won't Cost you a Dime!
Speaker: Ron Rosenberg, www.RonsBusinessCoaching.com
How to Create Outrageously Effective Marketing Materials
Overcoming Objections
3 Techniques for Early Registration
Guarantee Results
Marketing in the Age of Social Media: 39 Ideas to Energize Your State Society Speaker: Sheri Jacobs, CAE, President & Chief Strategist for Avenue M Group, LLC
Marketing has changed. Members are far more discriminating and are far less loyal. They are bombarded with messages from the moment they wake up and check their email to the moment they turn off the TV and go to sleep. If you are looking for powerful new ideas and market-tested tactics to break through the static and attract, retain and engage members or meeting registrants this session is for you.
You will learn:
How to use emotion and logic to market the intangible (advocacy, networking, community)
How to price your programs, products and services to increase enrollment or purchases
How to build a fan base using both online and offline tools
How to address objections and turn them into advantages
How to select the best mix of marketing tactics and more.
This Webinar was held March 2, 2011 with ACOFP State Society Leaders, Executive Directors and Staff.
10 Things State Leaders Can Do to Help Their State Society Grow Audio presentation by nationally renowned speaker Mark Levin, CAE, CSP
Download presentation (.pps)
Listen to the Presentation:
This recording of the August 4, 2010 conference call was held with ACOFP State Society leaders, Executive Directors and staff.